VDL

VDL is a Korean beauty brand built almost entirely around makeup, with color cosmetics like cheek stains, tinted primers, and lip tints forming the core of its lineup. A number of pieces lean on skin-friendly actives such as niacinamide, vitamin E, and PDRN — seen in its Rose PDRN Prep Base — suggesting a complexion-first approach to color. It suits shoppers who want their blush and tint to double as a bit of skincare.

8 products · often uses Niacinamide, Vitamin E, PDRN · $8–$25